Optimisation Manager

London, England, United Kingdom · Collective

Description

The company

A leader in programmatic digital brand advertising, TI Marketplace works with 80 of the UK’s 100 top spending advertisers to deliver award-winning creative and data targeted solutions.

Placing engaging creative at the heart of every campaign through our in-house design studio, we produce a range of ad-units and native formats for desktop, tablet and mobile, and deliver campaigns using a strategic mix of proprietary, first and third party data to target key audiences.

To secure scalable premium inventory, we work with a number of premium publishers, and boast an award-winning dedicated optimisation and evaluation team.

We utilise award-winning creative, bespoke data targeting and premium distribution to deliver truly integrated digital brand campaigns, either as a managed service or programmatically.

We work with independent research partners, including Nielsen and Millward Brown, to provide detailed attitudinal, creative, audience and cross-media brand insights to measure and evaluate advertising effectiveness.

The role

The Optimisation Manager takes responsibility for the successful delivery and performance optimisation of a group of campaigns, and is responsible for reconciling campaign delivery to billable revenue.

Reporting into the Head of Advertising Operations, the Optimisation Manager works in conjunction with an Ad Ops Trafficker, Agency Account Manager and Agency Sales Account Directors, across a group of media agencies. They will be responsible for ensuring maximum effectiveness of campaigns, to deliver great results for the advertiser, and help secure returning business.

Key Responsibilities:

Requirements

You should have the following skills and experience:

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